Who am I, anyway?

Hi, I’m Rebecca, a NYC-based marketer turned copywriter, working virtually everywhere. For 10+ years, I’ve helped companies craft copy that connects—and sells. Big, small, I’ve done it all.

I specialize in strategic, creative messaging for brands that make life easier. My focus? DTC, CPG, food, pets, and wellness. My goal? Help brands hook customers with words that stick—and convert.

My journalism degree from the University of Kansas comes in handy at work. My certificate in the culinary arts gives me serious clout on the home front.

Bonus: I spent the last three years writing as Chef Bobby Flay’s cat. Weirdness welcome.